Free employer branding resources
We’re building the world’s largest Employer Branding resources hub.
Just for you. Completely free.
Helpful key resources
👉ERIC’s spreadsheet with useful Employer Branding stats & sources
📖READ: What is Employer Branding and who needs it?
📖READ: When’s the right time to start Employer Branding?
📖READ: The 5 core Employer Branding messages
📖READ: 10 amazing employer branding methods
💥NEW: Workplace Culture Shifts & What They Mean for Employer Branding
💥NEW: Only 4% of young job-seekers use linkedin
💥NEW: A useful Employer Branding infographic
💥NEW: Have you got a Culture Book for your company?
💥NEW: Thinking about paid employer branding content?
🚨COMING SOON: ERIC’s Employer Branding Podcast
Helpful Employer Branding Content
📖READ: Great employer branding examples
📖READ: Low-budget employer branding
🎧LISTEN: Building A Modern Employer Brand
🎧LISTEN: Never Mind The Job Spec
🎧LISTEN: Talk Talent To Me
📱FOLLOW: Sam Hornsby for Employer Branding tips
👀WATCH: This tik tok video about Employer Branding
👀WATCH: These videos by @careerbrandstory on tik tok
👀WATCH: This tik tok video about 21st century employer attitudes
📖FREE E-BOOK: Employer branding reboot 2021
Future of Work trends you should know about
🧘♀️Wellbeing & Mental Health
🪧Activism at Work
Listen/watch/read what Mae & Sam have to say
Listen to Mae & Sam talking to Glenn
Listen to Mae & Sam talking to Phillip
Listen to Mae & Sam talking to Elysia
Listen to Mae’s podcast ‘Phenomenal & Asian’
Listen to Sam’s podcast mini-series ‘Education Reformation’
Read Sam’s article about the power of entertainment in education
Coming soon: Watch Mae & Sam’s flagship talk ‘10 Strategies to get Better at Sourcing Gen Z’
The ERIC Method
The ERIC Method is a unique strategy for getting employers in front of the right Gen Z talent for them. Tried, tested and curated over years of working with Gen Z and employers, we’ve proven that in order to save time and money in the recruitment process, you need to work on the basis of creating consumers at the same time as recruiting.
Step 1: Identify your target candidates and investigate where they exist online & offline
Step 2: Position your brand at the beginning of the career journey and add value to them from the beginning
Step 3: Create an existing talent pool of diverse superfans you can dip in and out of for recruitment on-demand
With our methods, you are investing in candidates who are equally as invested in your brand and your culture.
This is matchmaking done right.
“QUOTE”
Rina Gulrajani | Head of HR
Why students ❤️ ERIC
Personalised for them
The most popular content on social media is NOT career opportunities. Algorithms favour Food, Fashion, Travel & Cute Puppies.
Not boring or intimidating
Did you know only 4% of Gen Zers actively use LinkedIn. Corporate platforms are scary when you’re kickstarting your career.
On demand support
ERIC supports young people at all stages of their career journey and offers on demand advice as and when they need it.
